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Seafood industry launches first nationwide ad campaign to recover from COVID-19 downturn

Hit early and hit hard by the pandemic, Australia’s seafood industry hopes a new marketing campaign will help fill the void by increasing domestic consumption.

The Great Australian Seafood brand intends to give Australians a fresh perspective on the industry, with the tagline “easy as” encouraging more to buy and cook seafood from local sources.

Read the full article here.

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